BRITAIN’S PUBLIC WAR STORIES: PUNCHING ABOVE ITS WEIGHT OR VANISHING FORCE? 

Abstract 

Communications practitioners continue to see strategic narrative as vital to securing domestic support or opposition to war. Yet despite an extensive literature on the narratives states construct, the stories domestic citizens tell about war are rarely examined. Consequently, the formation of strategic narratives is only informed by the stories governments think citizens tell, rather than those they actually tell. 

This paper presents a qualitative analysis of the stories the British public tell about their country’s role in war. Focusing on genre—the general pattern of a given story—it reveals five narratives citizens use to interpret Britain’s military role. These portray Britain as Punching Above its Weight; a Vanishing Force; Learning from its Mistakes; being Led Astray, or a Selfish Imperialist. At a time of uncertainty about Britain’s international role following the ‘Brexit’ vote, it provides an in-depth perspective on a state where military intervention is commonplace but understanding of public interpretations of war remains limited. 

Keywords: strategic narratives, stories, military interventionism, British imperialism, Islamic State 

About the author 

Thomas Colley is a doctoral researcher in the Department of War Studies at King’s College London and a Fellow of the Sir Michael Howard Centre for the History of War. He researches propaganda, strategic communications, and their historical and contemporary use in war. 

Bibliography 

Abbott, H. Porter, The Cambridge Introduction to Narrative, (Cambridge, New York: Cambridge University Press, 2008). 

Allen, Mike, and Raymond W. Preiss, ‘Comparing the Persuasiveness of Narrative and Statistical Evidence Using Meta-Analysis’, Communication Research Reports 14, no. 2 (1997): 125–131. 

Assinder, Nick, ‘British Forces: Still Punching Above Their Weight?’, Time, 19 October 2010. 

Archetti, Cristina, Understanding Terrorism in the Age of Global Media: A Communication Approach, (New York: Palgrave Macmillan, 2013). 

Aristotle, Poetics, (New York: Penguin Classics, 1996). 

Bal, Mieke, Narratology: Introduction to the Theory of Narrative, (Toronto: University of Toronto Press, 2009). 

Bernardi, Daniel Leonard, Pauline Hope Cheong, Chris Lundry, and Scott W. Ruston, Narrative Landmines: Rumors, Islamist Extremism, and the Struggle for Strategic Influence, (New Brunswick, NJ: Rutgers University Press, 2012). 

Betz, David, Carnage and Connectivity: Landmarks in the Decline of Conventional Military Power, (London: Hurst & Co, 2015). 

Betz, David, ‘Searching for El Dorado: the legendary golden narrative of the Afghanistan War’, in De Graaf et al., Strategic Narratives.

Betz, David, ‘The Virtual Dimension of Contemporary Insurgency and Counterinsurgency’, Small Wars and Insurgencies 19, no. 4 (2008): 510-540. 

Booker, Christopher, The Seven Basic Plots: Why We Tell Stories, (London: Continuum, 2004). 

Bricmont, Jean, Humanitarian Imperialism: Using Human Rights to Sell War, translated by Diana Johnstone, (New York: NYU Press, 2007). 

‘Britain’s 100 Years of Conflict’, The Guardian, 11 February 2014. 

Bruner, Jerome, Actual Minds, Possible Worlds, (Cambridge, MA: Harvard University Press, 1986). 

Burke, Kenneth, A Grammar of Motives, (Los Angeles, CA: University of California Press, 1969). 

Cawkwell, Thomas, UK Communication Strategies for Afghanistan, 2001–2014, (Farnham: Ashgate Publishing, 2015). 

Cockburn, Patrick, ‘Why must Britain always try to ‘punch above her weight’?’, Independent, 17 July 2011. 

Colley, Thomas, ‘Is Britain a Force for Good? Investigating British Citizens’ Narrative Understanding of War’, Defence Studies (2016): 1–22. 

Colley, Thomas, ‘What’s in It for Us’, The Royal United Services Institute Journal 160, no. 4 (2015): 60-67. 

Corman, Steven, (ed.), Narrating the Exit from Afghanistan, (Center for Strategic Communication, 2013). 

Cornish, Paul, ‘United Kingdom’, in Heiko Biehl, Bastian Giegerich, and Alexandra Jonas (eds.), Strategic Cultures in Europe: Security and Defence Policies Across the Continent, (Dordrecht: Springer, 2013), pp. 371-386. 

Czarniawska, Barbara, Narratives in Social Science Research, (London: SAGE, 2004). 

‘David Cameron: EU helps Britain punch above its weight’, Daily Telegraph, 25 July 2014. 

‘David Cameron’s full statement calling for UK involvement in Syria air strikes’, Daily Telegraph, 26 November 2015. 

Davis, Joseph (ed.), Stories of Change: Narrative and Social Movements, (Albany: State University of New York Press, 2002). 

De Graaf, Beatrice, George Dimitriu, and Jens Ringsmose (eds.), Strategic Narratives, Public Opinion and War: Winning Domestic Support for the Afghan War, (New York, NY: Routledge, 2015).

Edgerton, David, ‘Tony Blair’s Warfare State’, New Left Review 1 (1998): 123-130. 

Feeley, Thomas, Heather M. Marshall, and Amber M. Reinhart, ‘Reactions to Narrative and Statistical Written Messages Promoting Organ Donation’, Communication Reports 19, no. 2 (2006): 89–100. 

Fisher, Walter, ‘Narration as a Human Communication Paradigm: The Case of Public Moral Argument’, Communications Monographs 51, no. 1 (1984): 1–22. 

Forster, Anthony, Armed Forces and Society in Europe, (New York: Palgrave Macmillan, 2005). 

Frank, Arthur, The Wounded Storyteller: Body, Illness, and Ethics, (London: University of Chicago Press, 2013). 

Freedman, Lawrence, ‘The Transformation of Strategic Affairs,’ Adelphi Papers, No. 379, (International Institute for Strategic Studies, 2006). 

Fry, Robert, ‘Smart Power and the Strategic Deficit’, The Royal United Sservices Institution Journal 159, no. 6 (2014): 28–32. 

Frye, Northrup, Anatomy of Criticism: Four Essays, (Princeton, NJ: Princeton University Press, 2000). 

Gaskarth, Jamie, ‘Strategizing Britain’s Role in the World’, International Affairs 90, no. 3 (2014): 559–581. 

Gergen, Kenneth, and Mary Gergen, ‘Narratives of the Self ’, in Theodore Sarbin and Karl Scheibe (eds.), Studies in Social Identity, (New York: Praeger, 1983), pp. 254–73. 

Gilligan, Andrew, ‘RAF bomb raids in Syria dismissed as ‘non-event’’, The Telegraph, 2 January 2016. 

Glaser, Barney and Anselm Strauss, The Discovery of Grounded Theory: Strategies for Qualitative Research, (New Brunswick: Transaction Publishers, 1967). 

Green, Melanie C., and Timothy C. Brock, ‘The Role of Transportation in the Persuasiveness of Public Narratives’, Journal of Personality and Social Psychology 79, no. 5 (2000), 701-721. 

Hallahan, Kirk, Derina Holtzhausen, Betteke van Ruler, Dejan Verčič, and Krishnamurthy Sriramesh, ‘Defining Strategic Communication’, International Journal of Strategic Communication 1, no. 1 (2007): 3–35. 

Halverson, Jeffry R., Steven R. Corman, and H. L. Goodall, Master Narratives of Islamist Extremism, (New York: Palgrave Macmillan, 2011). 

Haven, Kendall, Story Proof: The Science Behind The Startling Power Of Story, (Westport, CT: Libraries Unlimited, 2007).

Herbst, Susan, Reading Public Opinion: How Political Actors View the Democratic Process, (London: University of Chicago Press). 

Hines, Lindsey, Rachael Gribble, Simon Wessely, Christopher Dandeker, and Nicola Fear, ‘Are the Armed Forces Understood and Supported by the Public? A View from the United Kingdom’, Armed Forces & Society 41, no. 4 (2014): 688-713. 

Holmstrom, Miranda, ‘The Narrative and Social Media’, Defence Strategic Communications 1, no. 1 (2015): 118–33. 

Kaldor, Mary et al., ‘Human Security: A New Strategic Narrative for Europe’, International Affairs 83: no. 2 (2007): 273–288. 

King, Anthony, Who Governs Britain?, (London: Penguin, 2015). 

Krahmann, Elke, ‘United Kingdom: Punching Above its Weight’, in Emil Kirchner and James Sperling (eds.), Global Security Governance: Competing Perceptions of Security in the Twenty-First Century, (New York: Routledge, 2007), pp. 93-112. 

Krebs, Ronald R., Narrative and the Making of US National Security, (Cambridge: Cambridge University Press, 2015). 

Kull, Steven and Irving Destler, Misreading the Public: The Myth of a New Isolationism, (Washington DC: Brookings Institution Press, 1999). 

Lincoln, Yvonna, and Egon Guba, Naturalistic Inquiry, (Beverly Hills, CA: SAGE, 1985). 

Lindley-French, Julian, Little Britain? Twenty-First Century Strategy for a Middling European Power, (Marston Gate: Amazon, 2015). 

Mackay, Andrew and Steve Tatham, Behavioural Conflict: Why Understanding People and Their Motives Will Prove Decisive in Future Conflict, (Saffron Waldon, UK: Military Studies Press, 2011).